Wednesday, 17 February 2016

Vital- Swing Tag Development

Above are the swing tag moc ups that I have sent Sian illustrating that I want to design them in three parts, the front will just be the logo that will be foiled in silver, the middle will be an acetate layer in a spotty pattern and the back will include the details of website, Instagram, barcode and price of the item. 


After looking further into swing tags I realised that the front is just covering up all the detail of the rest of the tag and you cant initially see the associate and pink on the back. I have altered the design slightly, the front will just be a small tab that will be foiled with the word vital so the consumer can see the rest of the design behind it also. 


As I am foiling the front tab and I am foiling the business cards there is no need to expose two fabric screens, so I am going to expose the one screen and when it comes to making the swing tags I am going to crop them down, above are the crop marks for the business cards and front of the swing tags. 


The next layer of the swing tag will be a bold poka dot in black printed on acetate. 


The final layer will be printed on GF Smith candy pink paper, above is a screen shot of the back of the swing tag, featuring the main details Sian wants to display the website and the Instagram. I have left two black spaces for the price of the item and the barcode, Sian will be sourcing stickers herself for these and applying them herself. 

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